Telemarketing to get auto detailing customers makes a lot of sense and it works quite well for this industry sub-sector. Why does selling auto detailing services by phone works so well? Well because generally the auto detailing companies get names and phone numbers from referral customers who were quite satisfied.
Often these referral customers have already talked with the actual prospect customers and therefore when you call on the phone they already know who you are and know that you do excellent work. If an auto detailing service fails to call on referrals they may never get the sale, but the person who they should've called still believes they have a great service.
If you own an auto detailing service I would advise you to use the telephone to sell auto detailing services to future prospective customers and not to be shy in calling upon referrals that have been given to you by very good customers.
The no pressure type sales when selling on the detailing services by phone makes the most sense. By talking with the potential customer and finding out their needs and answering any questions you might have developed good rapport. Before concluding the sales call it makes sense to ask them how their schedule is looking in the next couple weeks and asked them if you can pencil them in.
This is a no pressure trial close and works quite well. If they say they are busy and they will call you, then you know they're just moderately interested and perhaps do not have the money right now. But at least you are on their mind. Please consider all this in 2006.
"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/wttbbs/ |
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